Our Approach

We believe finance should be simple, not overwhelming. That’s why our brand is built on minimalism: no gimmicks, no distractions, no unnecessary complexity. Just clarity, discipline, and real-world lessons. Whether through our guidebooks, online programmes, school partnerships, or local authority services, we strip away the noise and focus on knowledge that lasts. Our students learn how money really works. Budgeting, investing, entrepreneurship, credit, and financial responsibility, without the fluff.

Licensing

Our Approach

We believe finance should be simple, not overwhelming. That’s why our brand is built on minimalism: no gimmicks, no distractions, no unnecessary complexity. Just clarity, discipline, and real-world lessons. Whether through our guidebooks, online programmes, school partnerships, or local authority services, we strip away the noise and focus on knowledge that lasts. Our students learn how money really works. Budgeting, investing, entrepreneurship, credit, and financial responsibility, without the fluff.

Books

Our Story in Numbers

Our mission is bold: to empower the next generation with financial mastery. By 2030, SMART MONEY KIDS aims to impact more than 10,000 families across the UK, equipping young people with the skills to thrive in a world where traditional education fails them. From parents seeking guidance at home, to schools embedding financial literacy into their curriculum, to councils supporting care leavers and vulnerable young people, we provide the tools, structure, and support that no government-backed programme has yet delivered.

Family Projection

10k

Independency

100%

Hours of Content

1.5k

Success Rate

92%

Who We Are

SMART MONEY KIDS is the UK’s leading independent provider of financial education for children, teenagers, and young adults. We specialise in teaching the money and business skills that schools overlook and banks would rather young people never learn. Covering Key Stage 2, Key Stage 3, Key Stage 4, and vulnerable care leavers, we deliver a clear, practical path to financial independence for every stage of life.

Services